GLOBAL VAPING INDUSTRY CONFERENCE

9 JUNE 2017
MOSCOW, CROCUS EXPO CENTER

The Russian vape market is on the verge of big changes: rapid growth, increased competition and forthcoming legislative regulation. It is time for the strongest players to unite and sit down at the negotiating table as part of the number one conference in Russia in order to exchange experience, formulate a development strategy for the new conditions and develop an action plan.
THE CONFERENCE
The GLOBAL VAPE conference is 100% made up of proven tools and practical knowledge on the industry from market leaders and international experts. Marketing and sales training, real business cases, current trends and much more. We know everything about the vape business. Join us!
5 REASONS TO BOOK YOUR PLACE FOR THE CONFERENCE RIGHT NOW
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WORKING TOOLS AND ALGORITMS
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NEW ACQUAINTANCES AND NETWORKING
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STRONG SPEAKERS WHO YOU WILL NOT GET A SECOND CHANCE TO SEE
QUALITY PROFESSIONAL CONTENT
DOZENS OF INSIGHTS
CONFERENCE SPEAKERS
Leading vaping industry experts from Russia, the CIS, Europe and America
GREGORY CONLEY
President The American Vaping Association
OLEG LIKHACHEV
Retail marketing expert, consultant, business speaker
7+ years of practice and 500+ successful marketing activities, resident at the Igor Mann Speakers Bureau
YULIA VOLIKOVA
Entrepreneur, CEO of exeStation
Expert in business technology and business scaling with practical skills in strategic marketing, sales, gamification and management
ALEX SHEINGAIT
Founder of Flame, Founder and First President of the Russian Flavours Association – RFA
Has held leading positions at leading international flavor producers
BORIS MALAKHOV
BABYLON VAPESHOP
ALEXANDER MALAKHOV
Chief Legal Officer, BABYLON VAPESHOP
KONSTANTINOS E. FARSALINOS
M.D., is a research fellow at the Onassis Cardiac Surgery Center in Athens, Greece, and at the Department of Pharmacy, University of Patras, Greece
Official opening of the conference
10:15 – 10:20
ORGANIZERS' SPEECH
- How to stand out from your competition
- Effective ways to increase conversion
- What is the secret of loyalty?
10:00 – 10:15
Registration and coffee break
10:20 – 11:20
Systemic vape shops promotion. Attract. Sell. Repeat!
OLEG LIKHACHEV, Retail marketing expert, consultant, business speaker
The tax implications of excise duty adoption. Market regulation. Intellectual property and its protection; How to earn from the defense of your rights
11:20 – 12:40
BORIS MALAKHOV and ALEXANDER MALAKHOV, Chief Legal Officer, BABYLON VAPESHOP
Flavours for vaping: how to avoid mistakes
12:30 – 13:10
ALEX SHEINGAIT, Founder of Flame, Founder and First President of the Russian Flavours Association – RFA
Coffee break
13:10 – 13:30
BREAK
- Strategic planning (trendwatching) provides an opportunity to find out what goods and services will be in demand on the market in coming years and to create recommendations for business development and introducing new products
- A trend map and how to work with it: practical recommendations for your business segment
- Speculative design: a method for prototyping future items in order to study and evaluate them. Recommendations for using this method for your business
13:30 – 14:40
Strategic planning: How to Predict Trends and Introduce New Products
YULIA VOLIKOVA, Entrepreneur, CEO of exeStation
BABYLON VAPESHOP business case study
14:40 – 15:40
SPEAKER TO BE ANNOUNCED
Break
15:40 – 16:00
Topic to be specified
16:00 – 17:00
KONSTANTINOS E. FARSALINOS, M.D., is a research fellow at the Onassis Cardiac Surgery Center in Athens, Greece, and at the Department of Pharmacy, University of Patras, Greece.
17:00 – 18:00
The War on Vaping: View from the USA
GREGORY CONLEY, President The American Vaping Association
PROGRAM
FRIDAY, JUNE 9
Vaping products are a revolutionary harm reduction technology that make it possible to stop smoking and improve the consumer's health. Despite the obvious advantages, various activists and politicians have spent the past eight years demonizing vaping in order to destroy it. Mr. Conley will outline the current regulatory situation of the vaping market in the United States. Based on his experience, he will give advice to entrepreneurs conducting their activities in emerging markets on how to respond to anti-vaping forces correctly and effectively.
- What are flavours
- The difference between vape flavors and food flavors
- Basic composition of flavours
- Technical regulation of flavors, comparison of legislation: Russian Federation and Eurasian Customs Union vs. EU
- Mistakes to avoid when choosing flavors
- The future and regulation of flavors for the vaping industry in Russia
EXCISES
– the implications of excise duty adoption
– issues linked to law enforcement practice on excise duty payment and the circulation of products
MARKET REGULATION
– a brief review of the proposed laws
– the consequences of their adoption
– existing legislative and law enforcement practices
INTELLECTUAL PROPERTY
– What is intellectual property and why is it necessary?
– How to earn money from it?
– How to use it for protection?
– Practical case studies
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ASSISTANCE FOR EXHIBITORS
TIME AND PLACE
9-10 June, 2017
Moscow, Crocus Expo IEC
Pavilion №1, hall №4
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